SimilarWeb is a company that provides digital market intelligence and website analysis. It provides data and insights on website traffic, visitor numbers, bounce rates, duration of stay, user behavior, competitor analysis, and other aspects. Through SimilarWeb, users can learn about the website's traffic sources, visits, audience characteristics, and other information, helping businesses develop digital marketing strategies and competitive analysis.

In the rankings of Coin Market Cap and Coin Eko exchanges, data from the Simi website accounts for 30% to 40% of the ranking weight. If the exchange has low traffic indicators on similar web pages in S, it will result in the website ranking lower on Coin Market Cap, making it difficult to increase traffic and influence. This vicious cycle leads to a decline in ranking, reduced exposure, and restricted traffic growth. For exchanges, the improvement of website traffic and ranking is crucial. Websites can generate direct profits through traffic monetization, and the scale of traffic is also related to the future user base. Therefore, we need to address the issue of low website traffic data and take measures to improve it. This will significantly enhance our competitiveness and influence, opening up new brand and career opportunities within the industry.

SimilarWeb is currently one of the most important website data for international VC investment institutions.