Similarweb's traffic data comes from four different sources. Similarweb uses its own statistical algorithm to weight and analyze the data of these four traffic sources based on weight coefficients, and then provides the final ranking according to statistical principles and ranking algorithms.

Similarweb installs hundreds of thousands of network plugins and software on users' computers, collecting the browsing history of billions of users worldwide.

From global network ISP suppliers

Data access from the top 100 global leading websites

Automatic web crawling by web crawlers

Similarweb utilizes powerful traffic statistical analysis algorithms to organize powerful data, and this diverse data collection method makes the traffic trend data of similar websites very accurate.